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Basil C. Puglisi

Artificial Intelligence (AI) & Digital Marketing Since 2009

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Basil Puglisi

Express Yourself with Prezi.com

November 10, 2011 by Basil Puglisi Leave a Comment

One of the biggest problems public speakers and businessmen face is how to make their presentation sharp, concise and informative without making is dull and uninspiring. There is a tool that can help do just that. It is called Prezi.com and it enables a speaker to make video presentations that are unique, informative and entertaining. […]

Filed Under: Design, Digital Factics Blog, General, Social Brand Visibility, Social Media Topics Tagged With: education, Mobile & Technology, presentations, prezi, sharing, Social Brand, Social Media, Visibility, web tools

Increase Your Facebook Friends and Fans?

November 9, 2011 by Basil Puglisi Leave a Comment

Just as with Twitter followers there are two approaches you can consider. You can add those who are willing to Fan you in exchange for you fan’ing them regardless of their niche or industry, or you can utilize tools and services that offer more targeted fans and friends for Facebook. This means you can either […]

Filed Under: Digital Factics Blog, General, Social Brand Visibility, Social Media Topics Tagged With: advertising, facebook, fans, followers, internet marketing, likes, Social Brand, Social Media, Visibility

“Privacy” is a great way to stay unemployed, unconnected and extinct [Opinion]

November 6, 2011 by Basil Puglisi Leave a Comment

Social Media does not create a brand, it takes the brand (or character impression) and carries it. Just like in the “old” days when you worked in a community and everyone knew everything about you anyway, social media has played into the global business revolution. “Privacy is for old People” but perhaps we misunderstood “old”? […]

Filed Under: Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, PR & Writing, Publishing, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, digital brand, digital you, Employment, Marketing, personal brand, PR, privacy, Social Brand, Social Media, Visibility, Visibility Marketing

Jeff Pulver’s Second #BRANDSconf Kicks off This Month!

November 3, 2011 by Basil Puglisi Leave a Comment

The second Jeff Pulver’s #BrandsConf will be kicking off on November 9th, 2011. BrandsConf helps businesses to explore the options for ‘humanizing your brands’ as well as the possible effects this can have on your business. In recent times, many businesses on and off the web have begun to find that utilizing Facebook and Twitter […]

Filed Under: Branding & Marketing, Conferences & Education, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, PR & Writing, Publishing, Traditional Marketing Tagged With: brands, business, conferences, Social Brand, Social Media, social media conferences, social media education, Visibility

Social Engagement Statistics 2011 [Videos & Infographs]

October 31, 2011 by Basil Puglisi Leave a Comment

How has social engagement helped to create marketing opportunities for building brand awareness? One reason that seems likely is that when social networking first came into our digital lives, many had no idea how to take it, how to monitor it effectively, and how to aggregate its contents to be the most effective use for […]

Filed Under: Business, Business Networking, Conferences & Education, Digital Factics Blog, General, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics

Klout has its users in a frenzy: Could Peer Index and Empire Ave gain ground? [OPINION]

October 26, 2011 by Basil Puglisi Leave a Comment

Klout @Users and @Brands, we screwed you all but we think we got it now! Klout might have overestimated their own Klout just after a wonderful video was published less then 24hrs ago by the Wall Street Journal. Today we’re releasing a new scoring model with insights to help you understand changes in your influence. […]

Filed Under: Digital Factics Blog, General, Social Media Tagged With: klout, news, social influence

How to Get More Comments on Your Blog

October 26, 2011 by Basil Puglisi Leave a Comment

Bloggers everywhere ponder the question. How can I get more comments on my blog? Assuming you already know the value of receiving comments at all, learning how to attract them can be half of the fight. It is important to remember that not all methods will work for every blogger, or that all suggestions will […]

Filed Under: Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Best Blog Comments, Buy Blog Comments, Get Blog Comments

Google Webmaster Tools Offers Custom Search Engine Creation

October 25, 2011 by Basil Puglisi Leave a Comment

Webmaster tools. The focus of the update is to provide marketers with the option to run their own trials of custom search engines. The custom search engines created by Google’s Webmaster Tools can be used on business domains and their subdomains making search queries for any content on the business’s site easier to locate. Users […]

Filed Under: Digital Factics Blog, General, Search Engines, SEO Search Engine Optimization Tagged With: search, SEO

Social Media Marketing Advice, Analysis, and Insight from #SMWF N. America

October 24, 2011 by Basil Puglisi Leave a Comment

On the 1st and 2nd of November, SMWF N. America comes to New York. This conference openly offers social media marketing advice and more in-depth insight into how your brands and business can use options like Facebook and Twitter to help create priceless consumer relationships, monitor brand reputations, build communities, and sometimes they work as […]

Filed Under: Conferences & Education, Digital Factics Blog, General Tagged With: conferences, marketing conferences, NYC, Social Media, social media conferences

Social Media is NOT a Marketing Plan, think Brand!

October 20, 2011 by Basil Puglisi 3 Comments

It’s important to realize that Social Media is a tool, a very powerful one but far from a keystone for any business. Social Media tools like Facebook, Twitter and LinkedIn are only as valuable as the brand and the marketing campaign. A Brand is an identity that a company, organization or individual facilitates. Marketing is […]

Filed Under: Branding & Marketing, Business, Digital Factics Blog, General

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Two Oversight Gates in 48 Hours: Federal Digital Commission vs AI Safety Board #AIg

Autonomy Is Not a Defense: AI Agent Hacks Meet California Liability Law #AIg

Trump Renames Federal AI Language to Super Intelligence #AIg

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