“Teachers, Not Speakers — Driving clarity, outcomes, and impact through Factics.”
Basil C. Puglisi is a seasoned moderator, educator, and consultant who transforms events into meaningful learning engagements. Since 2009, he has been guiding audiences through the evolving landscape of digital strategy, content, and now AI, always with one principle at the core: education before presentation.
Experience & Recognition
Basil has partnered with industry leaders, global brands, and academic institutions to deliver clarity and strategy to diverse audiences.
- Moderator & Panelist with Leaders from: NBC News, Crain’s Communications, BQE Media, Dragon Search Marketing, Klout, and StumbleUpon.
- Featured Speaker & Presenter at: Social Media Week (#SMWNYC), #140ConfLI, NYXPO, NYBizExpo, TradeBrooklyn, Social Media World Forum North America, and Social Media Day of Giving at Touro Law Center.
- Guest Lecturer for Universities: Stony Brook University, Dowling College, and Suffolk County Community College.
- Media Features & Interviews: Newsday, Social Media Today, WRHU 88.7 FM (The Profit Express), and Marketing Made Simple TV.
Recognition Highlights:
- International Association of Business Communicators – Long Island: Award Winner (2012).
- Top Conference Influencer on Twitter: Social Media Week NYC (Kred & Ogilvy), Corporate Social Media Summit NYC (Radian6 & Useful Social Media), Social Media World Forum North America (Synthesio).
Engagement Style: Teachers, Not Speakers
Basil’s approach is built around Factics — the integration of facts and tactics to ensure every session leads to actionable outcomes. Whether moderating a panel, teaching in an academic setting, or leading a keynote, Basil designs every engagement to deliver clarity and measurable learning.
His guiding belief:
“Influence is earned — not bought. It starts with clarity, is built with content, and stands on facts.”
Sample Engagement Topics
Digital & Brand Strategy
- Content to Clarity: Building Influence with Factics
- What Makes a Personal Brand in 2025
- Content Creation, Protection, and AI Workflows
Social Media & Influence
- From Facebook to TikTok: What Really Drives Engagement
- Social Media Tools: Balancing Automation with Authenticity
- Evaluating Digital Professionals & Agencies
AI & the Future of Communication
- Factics + AI: Smarter Strategies for Organizations
- AI, Ethics, and Influence: What Every Leader Needs to Know
- The Next Era of Digital Storytelling & Search
Campaigns, Events & Leadership
- Political Campaign Strategy in the AI Era
- Event Marketing & Logistics: Lessons from Expos & Conferences
- Creating Your Voice: Becoming the Authority in Your Field
Education
- Doctoral Studies in Education
- Master’s in Public Policy & Administration
- B.A. in Criminal Justice & Sociology
Book Basil for Your Event
Whether you’re planning a conference, university program, corporate seminar, or campaign training, Basil brings a unique blend of strategic insight, educational clarity, and engaging moderation.
Basil C. Puglisi, M.P.A., is an AI Content Strategist, consultant, and educator with more than 15 years of experience in digital media, SEO, and social strategy. He is the creator of the Factics Methodology (Facts + Tactics + KPIs), first introduced at the NYXPO in New York City, and author of Digital Factics: Twitter with forthcoming titles on Instagram, X, and Facebook.
Basil has partnered with major brands such as Huggies, Mead Johnson, and Babies “R” Us while co-producing the Parents & Baby Expo, and previously helped launch Patch.com on Long Island through local Chamber of Commerce collaborations. He is also the founder of Digital Ethos and has published more than 900 posts at BasilPuglisi.com, blending original and AI-driven content.
With dual BAs in Sociology and Criminal Justice and a Master of Public Administration, Basil combines strategy, systems, and education to make content clear, measurable, and trusted.