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Basil C. Puglisi

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What is Visibility Acceleration?

July 4, 2010 by Basil Puglisi Leave a Comment

Visibility Acceleration is a campaign product line created by the Puglisi Consulting Group.
http://www.puglisiconsulting.com
Visibility Acceleration is defined as an increased exposure of a concept, brand, product or individual to the public.
http://www.visibilityacceleration.com  
Visibility Acceleration includes both traditional and digital marketing concepts and procedures. The Puglisi Consulting Group utilizes a big picture management process to provide an all inclusive approach to advertising and marketing under one process. The benefit of using Visibility Acceleration is consistent Brand Visibility across all markets for all campaigns. The concept of one unit managing all aspects of a advertising and marketing campaign both reduces costs and increases the return on investment (ROI).
Visibility Acceleration includes services like:
Website Visibility: More than a web design company, Puglisi Consulting Group provides full service Internet consulting. No one takes a more analytical approach to helping ensure your online success than Puglisi Consulting. Upon request we do extensive, on-going research on your behalf as the basis to our recommendations. Clients who work with us enjoy a well thought out Internet strategy, not just a website.
Social Brand Visibility: is a stage in Social Brand Reputation Management, it is the execution of distribution and viral activity of you brand among the many types of social media.
Mobile Marketing Visibility: It’s an Opt-In, Interactive Marketing and Brand Experience, it does not just advertise it entertains.
SEO Visibility (Search Engine Optimization): Organic Search Engine Optimization (SEO), also called “natural” SEO, focuses on achieving a top position on the Search Engine Results Page (SERP). This is the unpaid search results, achieved by optimizing your websites content, layout and link building.
SBRM Visibility (Social Brand Reputation Management: With Visibility Acceleration we don’t just manage your site. We manage how it interacts with your visitors, clients, customers, friends and family. Using social media sites like Facebook, Twitter, DiggIt, Stumbleupon, Foursquare and more, we will keep your site on the top of the visitor’s list to find out what’s happening next!
Pay Per Click Visibility: Cost-Per-Click was developed to be based on visitors coming to your website. You can achieve Your 1st page visibility on the “sponsored link” sections on Google, Yahoo, and MSN. We also target facebook with PPC advertising.
Print Market Visibility: There is no one way to increase market visibility. Methods that are proven do not lose their value overnight, and it’s hard to argue that anything is more powerful then old fashion “word of mouth”. In addition to the digital solutions that are offered we get into some of the traditional and nontraditional methods that are not digital.
EMail Visibility: Email is an effective way of driving people to your Web site. Links may be embedded within messages, quickly directing customers to your site. With any luck, this increased Web site traffic will then lead to increased Web site registration. You may then follow up by providing your customers with personalized and targeted content. Email Strengthens Brand Awareness and Builds Customer Relationships Regularly delievered email messages that contain properly titled subject lines and logos reinforce company and product awareness. Email creates an interactive connection with customers and nurtures long-lasting, quality relationships.
Radio Visibility: Advertising spots with radio stations, traditional Radio Advertising utilized a specific radio station for a campaign in formats including over 20 ad clips played over a week in one location or through one medium. Radio Visibility has the advantage of leveraging several sources to target large audiences in a more efficient manner over the course of a campaign that interacts with several stations in a geographic area both traditional broadcasting and digital exposure.
TV/Cable Visibility: Advertising spots with TV/Cable companies, traditional TV/Cable Advertising utilized a specific channel or cable provider for a campaign in formats including commercials played over a week in one location or through one medium. TV/Cable Visibility has the advantage of leveraging several sources to target large audiences in a more efficient manner over the course of a campaign that interacts with several stations in a geographic area both traditional broadcasting and digital exposure.

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