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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Social Media

6 Seconds of Fame: What Vine Is Teaching Us About the Future of Video Marketing

August 26, 2013 by Basil Puglisi Leave a Comment

If 2013 has taught us anything so far, it’s this: short-form video isn’t just a fad — it’s a phenomenon. Vine, the 6-second looping video platform acquired by Twitter, has gone from quirky novelty to cultural movement. With over 40 million users as of this month, it’s now clear that brands and creators are learning […]

Filed Under: Digital Factics Blog, Uncategorized Tagged With: Social Media

#AboutTime: Facebook Embraces Hashtags — But Should You?

June 25, 2013 by Basil Puglisi Leave a Comment

It finally happened. As of June 12, 2013, Facebook officially supports hashtags. Once the domain of Twitter, hashtags are now clickable and searchable on Facebook, enabling users to see public conversations around specific words and phrases. The goal? Make it easier to follow trending topics and real-time conversations — and give Facebook a shot at […]

Filed Under: Digital Factics Blog, Uncategorized Tagged With: facebook, Social Media

A Look at Reddit [INTERNSHIP]

November 19, 2012 by Basil Puglisi Leave a Comment

Reddit.com is a different kind of social network. It is a social news website that allows their users to submit content in the form of either a link or text and share it with the Reddit community. The site has their own kind of search optimization that allows users to rise to the top of […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Social Media, Visibility

A look at StumbleUpon [INTERNSHIP]

November 11, 2012 by Basil Puglisi 1 Comment

StumbleUpon is an interesting social media website that provides you with all different kinds of content. You can personalize your own Stumbleupon page to your own interests. This will give your own home page that is personalized to content and stories that you might be interested in. StumbleUpon recommends to you stories and content that […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: content, content management, Social Brand, Social Media

Twitter [INTERNSHIP]

November 9, 2012 by Basil Puglisi Leave a Comment

It is clear to see how Twitter can be part of our daily lives. Some people feel the need to keep their followers updated on their lives, and some people use it to educate people. The good thing about twitter is that there is a personal use, and a business use. Twitter allows people to […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Social Brand, Social Media, twitter

Why Social Media Is Worth It For Most Doctors

October 23, 2012 by Basil Puglisi Leave a Comment

Unless you’ve been living under a rock, you’ve probably been told many times over that you need to be on social networking and content sharing sites like Facebook, Twitter, LinkedIn, Youtube, Quora, and Pinterest.  With nearly a billion users on Facebook, hundreds of millions on Twitter, and over 8 years worth of video being uploaded […]

Filed Under: Digital Factics Blog, General, Guest Bloggers Tagged With: doctor, Social Media

How Can Pinterest Help your Retail Store

October 17, 2012 by Basil Puglisi Leave a Comment

When brands like JCPenny, The Gap, Honda, McDonalds, and Banana Republic make it to Pinterest, you know that Pinterest means business. And it does, although Pinterest was not intended to be a business venture, but like other social networking sites, it has found a niche. It is rapidly growing and provides a visual delight to […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, brand, graphics, pictures, pinterest, Social Brand, Social Media, Visibility, Visibility Marketing, visual mrketing

Seth Godin’s “All Marketers Tell Stories” [Internship]

October 15, 2012 by Basil Puglisi Leave a Comment

                Seth Godin made a valuable point when stating, “Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization.” Godin has made several other valuable points in his book, “All Marketers Tell Stories”. He focuses on a person’s “worldview” which is someone’s own rules, values, beliefs, and biases. […]

Filed Under: Authors, Branding & Marketing, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General Tagged With: advertising, brand, business, Marketing, Social Brand, Social Media

3 Tips to Effectively Market Your Real Estate Website

October 7, 2012 by Basil Puglisi 1 Comment

The key to marketing a real estate website is in knowing what your prospects are searching for, what sites they frequent, and how they use the web to communicate and gather information. Consider the following 3 tips to effectively market your real estate website: Proper Domain Selection The first step is choosing a domain name […]

Filed Under: Business, Business Networking, General, Guest Bloggers, Sales & eCommerce Tagged With: business, Marketing, real estate, SEO, Social Media

What is Inbound Marketing? [Internship]

September 24, 2012 by Basil Puglisi 4 Comments

            Inbound marketing is a way of making yourself or your company easy to find and drawing people to your website by producing content that appeals to your visitors. The term “inbound marketing” was coined in 2005 by HubSpot’s Brian Halligan because he believed that traditional marketing was becoming less effective. Inbound marketing includes content […]

Filed Under: Authors, Branding & Marketing, Business, Digital Factics Blog, General Tagged With: business, inbound, internet marketing, Marketing, Social Media, Visibility, website

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