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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Mobile & Technology

Google’s New Algorithm

March 2, 2011 by Basil Puglisi Leave a Comment

Do you stay glued to financial news for the biggest trends, or failing ones, to keep your business thriving and productive? If so, you may want to take a seat for this one. Designed to improve search results, Google has initiated a new algorithm. For those who have made a habit of providing the highest […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Media Topics Tagged With: Business Consulting, google, Puglisi, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

SquareUp – Your Credit is good everywhere & anywhere!

March 1, 2011 by Basil Puglisi Leave a Comment

As the story goes, the idea for this new service came about when Twitter inventor and co-founder, Jack Dorsey, happened to see a street artist which he liked.  Wanting to support him Jack found he didn’t have cash. The artist did not have a way to swipe a credit card. With that idea in mind, a […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: mobile credit, ROI, squared, squaredup, twitter credit cards, Visibility

Sneak Peak: Digital Brand Marketing 411: Educate, Embrace, Brand

February 28, 2011 by Basil Puglisi Leave a Comment

So, the internet is flooded with 101 courses, be it Social Media 101, SEO 101, Digital 101, SEM 101 and so on. The shocking part is that we are well beyond Freshman year, perhaps now it’s time for an advanced course. This is a book in progress and the purpose of this post is to […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, Digital Brand Marketing, ebooks, internet marketing, Press Releases, publishing, Social Brand, Social Media, social media marketing, Visibility, Visibility Marketing

Google’s Social Search

February 25, 2011 by Basil Puglisi Leave a Comment

A few days ago Google changed the way the company is dealing with social media. Since the launch of its Social Search in 2009, Google’s social media was kept a little hidden from the general public. You had to know about it and opt-in through Google Labs. Once you did, Google’s search results page would […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics Tagged With: brand, google, SEO, Social Brand, Social Media, social search, Visibility, Visibility Marketing

QWiki: Full Media Search Engine with Results You Actually Need

January 25, 2011 by Basil Puglisi Leave a Comment

Jan 24, 2011 marked the day that the term “Google It” started to fade away!
Is it the sum of all human knowledge? Tidily gathered in one place and put in the hands of every individual on earth, the internet has brought us unparalleled research capabilities, unforeseen technologies, and untold fortunes.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: qwiki

How to Protect Your Digital Brand Online

January 18, 2011 by Basil Puglisi Leave a Comment

One of the first things the small or large business manager needs to learn is how to protect your digital brand online. Your digital brand is comprised of everything that is online about you so it is important to know what is already there before going any further.

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Media Topics, Traditional Marketing Tagged With: brand, Business Coach, Business Consulting, google, Long Island Business, Puglisi, SEO, Social Brand, Social Media, Social Media Social Brand Visibility, video, Video Marketing, Video Visibility, Visibility, Visibility Marketing

Social Brand Visibility: Connotea (Great Academic Tool)

January 14, 2011 by Basil Puglisi Leave a Comment

Essentially you can create a library of important articles for research and study. There is nothing to download to your computer and there is no need for cutting and pasting. References can be public, private or shared with a selected group.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, Social Brand Visibility, Social Media Topics Tagged With: brand, Business Coach, Business Consulting, Long Island Business, Social Brand, Social Media, Social Media Social Brand Visibility, Visibility, Visibility Marketing

Apple & iPad: Credibility begins with admitting when you may be wrong, maybe…

January 9, 2011 by Basil Puglisi Leave a Comment

As for the time being, iPad is a great toy and a wonderful investment, if it gets Flash it will be hard to replace in the near future. I for one knocked the iPad as just another lousy closed market of “i” series Apple products, but I was wrong.

Filed Under: Digital Factics Blog, Mobile & Technology

Picking the Right Social Network for your Brand

January 6, 2011 by Basil Puglisi Leave a Comment

As for internet visibility, or digital brand as it is being called now, 2010 proved, without a doubt, the power of the social network. Facebook just passed Google in the number of hits per day. People are using the internet to connect and be connected more than they use it to perform searches.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, Social Brand Visibility, Social Media Topics, Traditional Marketing Tagged With: brand, Business Coach, Business Consulting, Long Island Business, Puglisi, SEO, SEO Search Engine Optimization, Social Brand, Social Media, Social Media Social Brand Visibility, social network, Visibility, Visibility Marketing

New Year – Brand Marketing Educator

January 1, 2011 by Basil Puglisi Leave a Comment

As a Brand Marketing Educator it will be my responsibility to continue to develop my understanding of how to reach people. In the end, a business, a political campaign, a charitable cause only finds success in its ability to get seen and be found. After all the best message, even the one that may save your business, organization, campaign or life has little value if it does not reach those who need or want it.

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology, SEO Search Engine Optimization, Social Brand Visibility, Social Media Topics, Traditional Marketing

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