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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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General

Startup Hiring Tips: Use Creativity and Technology to Find the Right People

November 24, 2012 by Basil Puglisi Leave a Comment

Hiring new employees for any startup can be a real challenge. Dipping into the gene pool and trying to pluck out the best and brightest to bring on board can present a problem depending on the size of your company. Smaller companies need people who can fill many roles. Many startups are lean and mean […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce Tagged With: business, corporate, HR, human reousces, recruiting, talent

Constant Contact: eMail Marketing [INTERNSHIP]

November 21, 2012 by Basil Puglisi Leave a Comment

Constant contact is an online marketing company that allows you to stay connected with your customers all around the world. With the world rapidly moving their marketing towards the web, constant contact is a great way to anticipate new customers. They offer their services primarily to small businesses, membership associations, and nonprofit organizations. Constant contact […]

Filed Under: Authors, Business, Business Networking, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, Sales & eCommerce Tagged With: business, content, email marketing, Marketing, Promotions

Benefits of Adding a Subscription Component to Your Website

November 20, 2012 by Basil Puglisi Leave a Comment

Advantages for Vendors Building a subscription website or adding a subscription component to an existing website is a rapidly growing trend, offering vendors a host of benefits, including the opportunity to increase revenues exponentially. Subscription models allow you to establish long-term relationships with customers as opposed to settling for a one-time purchase. They offer predictable […]

Filed Under: Branding & Marketing, Content Marketing, Digital Factics Blog, General, Guest Bloggers Tagged With: business, memberships, subscribers

A Look at Reddit [INTERNSHIP]

November 19, 2012 by Basil Puglisi Leave a Comment

Reddit.com is a different kind of social network. It is a social news website that allows their users to submit content in the form of either a link or text and share it with the Reddit community. The site has their own kind of search optimization that allows users to rise to the top of […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Social Media, Visibility

Beyond A Pretty Face: What Graphics Mean For Your Site

November 18, 2012 by Basil Puglisi 1 Comment

When it comes to web design, people are pretty much over being wowed by graphics. In fact, good graphics are more or less expected of any professional site. If you’re working with a firm that provides graphic design, you’ll want to discuss with them the value of graphics beyond making your site look better. This […]

Filed Under: Design, Digital Factics Blog, General, Guest Bloggers, Web Development, websites Tagged With: website

A Guide To Virtual Services – How They Are Modernising The World

November 13, 2012 by Basil Puglisi Leave a Comment

When it comes to being successful in the world of business, having the right company image is key. No matter how great a company may be, without looking professional, it won’t get very far. Getting that all important professional image can be a difficult task, especially for smaller businesses. One of the major elements required […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers Tagged With: avatar, business, VA, virtual assistants

A look at StumbleUpon [INTERNSHIP]

November 11, 2012 by Basil Puglisi 1 Comment

StumbleUpon is an interesting social media website that provides you with all different kinds of content. You can personalize your own Stumbleupon page to your own interests. This will give your own home page that is personalized to content and stories that you might be interested in. StumbleUpon recommends to you stories and content that […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: content, content management, Social Brand, Social Media

Twitter [INTERNSHIP]

November 9, 2012 by Basil Puglisi Leave a Comment

It is clear to see how Twitter can be part of our daily lives. Some people feel the need to keep their followers updated on their lives, and some people use it to educate people. The good thing about twitter is that there is a personal use, and a business use. Twitter allows people to […]

Filed Under: Authors, Digital Factics Blog, General, Social Brand Visibility, Social Media, Social Media Topics Tagged With: Social Brand, Social Media, twitter

Best Ways to Market to Different Generations

November 4, 2012 by Basil Puglisi Leave a Comment

Every successful business owner knows that marketing is the key to expanding a business and gaining new customers, but not all types of marketing are equally effective. Multiple marketing techniques exist; each of which are helpful for reaching different age demographics. Knowing which type of approach to use to target various generations is essential for […]

Filed Under: Digital Factics Blog, General, Guest Bloggers Tagged With: advertising, brand, business, Marketing

Google AdWords, Part 2 [Internship]

November 3, 2012 by Basil Puglisi Leave a Comment

As you read in the Google Adwords part one, pay per click (PPC) is one of the options Google offers as an advertising feature. However, PPC is not the only feature. Cost Per Impression (CPI) is another online advertising tool that Google offers. CPI usually is in the form of a banner ad on a […]

Filed Under: Authors, Digital Factics Blog, General, Search Engines, SEO Search Engine Optimization Tagged With: advertising, adwords, business, google, internet marketing, Marketing, ppc

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