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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Basil Puglisi's Brand Blog #AIassisted

Why Social Media Is Worth It For Most Doctors

October 23, 2012 by Basil Puglisi Leave a Comment

Unless you’ve been living under a rock, you’ve probably been told many times over that you need to be on social networking and content sharing sites like Facebook, Twitter, LinkedIn, Youtube, Quora, and Pinterest.  With nearly a billion users on Facebook, hundreds of millions on Twitter, and over 8 years worth of video being uploaded […]

Filed Under: Digital Factics Blog, General, Guest Bloggers Tagged With: doctor, Social Media

5 Ways Windows 8 Will Benefit Businesses

October 22, 2012 by Basil Puglisi Leave a Comment

The brand new Windows 8 is finally here after being released back in October 2012, and it will soon be the default operating system on all new laptops and PCs, as well as on Microsoft tablets such as the upcoming Surface tablet. The changes to this new Windows OS and the differences compared to the […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers, Mobile & Technology Tagged With: business, PC, software, technology, Windows

2012 Trends In Modern Illustrative Web Design

October 21, 2012 by Basil Puglisi Leave a Comment

Illustrations breathe life into an otherwise standard web page that simply comprises interactive elements and textual content. Be it stock illustrations, freehand doodles or sketches, or even picturesque images – illustrations serve to break the monotony of content, highlighting some of the most important aspects by means of visuals. Web design today widely uses graphic […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Web Development, websites Tagged With: design, web, websites

Is Your Website Deliciously Sticky?

October 19, 2012 by Basil Puglisi 4 Comments

What is the point of having a website? It’s to let people know all about your business, your products, your services; it’s to give them the information they need to contact you; and it’s to give them the information they need to choose you over your competitors. It’s also supposed to convince people to browse […]

Filed Under: Branding & Marketing, Content Marketing, Digital Factics Blog, General, Guest Bloggers, Web Development, websites Tagged With: brand, business, content, website

How Can Pinterest Help your Retail Store

October 17, 2012 by Basil Puglisi Leave a Comment

When brands like JCPenny, The Gap, Honda, McDonalds, and Banana Republic make it to Pinterest, you know that Pinterest means business. And it does, although Pinterest was not intended to be a business venture, but like other social networking sites, it has found a niche. It is rapidly growing and provides a visual delight to […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, brand, graphics, pictures, pinterest, Social Brand, Social Media, Visibility, Visibility Marketing, visual mrketing

Seth Godin’s “All Marketers Tell Stories” [Internship]

October 15, 2012 by Basil Puglisi Leave a Comment

                Seth Godin made a valuable point when stating, “Marketing is about spreading ideas, and spreading ideas is the single most important output of our civilization.” Godin has made several other valuable points in his book, “All Marketers Tell Stories”. He focuses on a person’s “worldview” which is someone’s own rules, values, beliefs, and biases. […]

Filed Under: Authors, Branding & Marketing, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General Tagged With: advertising, brand, business, Marketing, Social Brand, Social Media

The 5 Best Annual Technology Conventions

October 14, 2012 by Basil Puglisi Leave a Comment

From the creation of cars, to ergonomic couches, to prosthetic joints, technological advancements lay down the path for a brighter future. As everyone at Box and Dice knows all too well, it’s essential that we foster our excitement for technological development and learn as much as we can about its possibilities. Here are some top […]

Filed Under: Conferences & Education, Digital Factics Blog, General, Guest Bloggers Tagged With: business, conferences, education, Mobile & Technology

10 Ways to Use Foursquare for Business

October 13, 2012 by Basil Puglisi 2 Comments

Foursquare is a location-based smartphone application which offers check-in service to customers, marketers and businesses alike. You can use this mobile application to check-in to venues and share with your friends where you are, and obtain info about those places.  Based on your updates, the application might assign you merit badges. It’s an interesting social concept […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, business, Marketing, mobile, Mobile & Technology, Visibility

QR Codes on Gravestones to Access Memorials

October 10, 2012 by Basil Puglisi Leave a Comment

Walking through a cemetery is often eerie and rather uncomfortable, especially knowing there were people who lost their lives and were buried in the ground beneath you. It’s not unusual to wonder about those who are deceased and what their stories were. When looking at gravestones you know their names and their life span, but […]

Filed Under: Digital Factics Blog, General, Guest Bloggers, Mobile, Mobile & Technology Tagged With: mobile, Mobile & Technology, QR codes

Why use Google AdWords? – Part 1- [Internship]

October 8, 2012 by Basil Puglisi 2 Comments

Ever search something on Google and wonder what makes the first search result better than the next? With a little help from AdWords it can help you achieve a higher rank in the search results. AdWords bid on keywords that will help trigger their sponsored ads. How much they bid is one of the things […]

Filed Under: Authors, Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Search Engines, SEO Search Engine Optimization Tagged With: advertising, adwords, google, Marketing and Advertising

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