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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Business

5 Ways Windows 8 Will Benefit Businesses

October 22, 2012 by Basil Puglisi Leave a Comment

The brand new Windows 8 is finally here after being released back in October 2012, and it will soon be the default operating system on all new laptops and PCs, as well as on Microsoft tablets such as the upcoming Surface tablet. The changes to this new Windows OS and the differences compared to the […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers, Mobile & Technology Tagged With: business, PC, software, technology, Windows

10 Ways to Use Foursquare for Business

October 13, 2012 by Basil Puglisi 2 Comments

Foursquare is a location-based smartphone application which offers check-in service to customers, marketers and businesses alike. You can use this mobile application to check-in to venues and share with your friends where you are, and obtain info about those places.  Based on your updates, the application might assign you merit badges. It’s an interesting social concept […]

Filed Under: Business, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce, Social Brand Visibility, Social Media, Social Media Topics Tagged With: advertising, business, Marketing, mobile, Mobile & Technology, Visibility

Why use Google AdWords? – Part 1- [Internship]

October 8, 2012 by Basil Puglisi 2 Comments

Ever search something on Google and wonder what makes the first search result better than the next? With a little help from AdWords it can help you achieve a higher rank in the search results. AdWords bid on keywords that will help trigger their sponsored ads. How much they bid is one of the things […]

Filed Under: Authors, Business, Business Networking, Digital Factics Blog, General, Sales & eCommerce, Search Engines, SEO Search Engine Optimization Tagged With: advertising, adwords, google, Marketing and Advertising

3 Tips to Effectively Market Your Real Estate Website

October 7, 2012 by Basil Puglisi 1 Comment

The key to marketing a real estate website is in knowing what your prospects are searching for, what sites they frequent, and how they use the web to communicate and gather information. Consider the following 3 tips to effectively market your real estate website: Proper Domain Selection The first step is choosing a domain name […]

Filed Under: Business, Business Networking, General, Guest Bloggers, Sales & eCommerce Tagged With: business, Marketing, real estate, SEO, Social Media

Making Money With Your Webinar- Structure Your Content in Five Easy Steps!

September 26, 2012 by Basil Puglisi Leave a Comment

So, you finally decided to try out a webinar to make money. By now, you probably have an idea as to the type of webinar that you would like to make money from. Perhaps you have a pre-recorded webinar on your computer with a teaching or sermon that you would like to share with the […]

Filed Under: Business, Business Networking, Digital Factics Blog, General, Guest Bloggers, Sales & eCommerce Tagged With: business, content, webinar

What is Inbound Marketing? [Internship]

September 24, 2012 by Basil Puglisi 4 Comments

            Inbound marketing is a way of making yourself or your company easy to find and drawing people to your website by producing content that appeals to your visitors. The term “inbound marketing” was coined in 2005 by HubSpot’s Brian Halligan because he believed that traditional marketing was becoming less effective. Inbound marketing includes content […]

Filed Under: Authors, Branding & Marketing, Business, Digital Factics Blog, General Tagged With: business, inbound, internet marketing, Marketing, Social Media, Visibility, website

What Digital & Social Media Marketers Can Learn from Business Consultants [Opinion]

June 15, 2012 by Basil Puglisi Leave a Comment

In the last five years I have heard some wild claims about who makes the best marketer – those claims have ranged from PR professionals, who ‘should be the only people to do it’, to Social Media, to ‘it takes a Sales Professional to provide the best internet marketing.’ I’d like you to think of […]

Filed Under: Branding & Marketing, Business, Conferences & Education, Digital Factics Blog, General, Publishing Tagged With: Chief executive officer, Executive director, Management consulting, Marketing, Public Relations, Search engine optimization, Social Media, Social Media Marketer

#140conf in New York City June 19th – 20th 2012 [Event]

June 13, 2012 by Basil Puglisi Leave a Comment

This year the #140c will be hosted at the 92nd Street Y at 1395 Lexington Avenue in NYC. The History of the #140conf In its fourth year running, this conference has had no shortages of experts with a plethora of educational and trending information to provide attendees. Each year it simply gets better and better. […]

Filed Under: Branding & Marketing, Business, Conferences & Education, Digital Factics Blog, General, Publishing Tagged With: 140 Character Conference, Des Moines Iowa, Israel, Jeff, jeff pulver, New York City, Tel Aviv, United States

Real-Time Monitoring for Facebook Analytics

June 5, 2012 by Basil Puglisi Leave a Comment

With new updates kicking off on Facebook left and right hopefully you haven’t missed the opportunity they have presented to take advantage of real-time monitoring of your webpage statistics and demographics. One of their newest tools is in fact, the Real-Time Monitor for Facebook analytics. Whereas before the updates seemed to arrive on an irregular basis, they have built new post level analytics that give user’s the answers they are looking for, updated, around every 5 minutes.

Filed Under: Branding & Marketing, Business, Content Marketing, Digital & Internet Marketing, Digital Factics Blog, General, Social Brand Visibility, Social Media Tagged With: Basil C. Puglisi, Chief executive officer, Executive director, facebook, Fortune 500, Hedge fund, Negative feedback, Puglisi Consulting Group

SignMyPad – the PDF Document and Signature Solution

June 4, 2012 by Basil Puglisi Leave a Comment

SignMyPad is a great app that is perfect for those in the sales industry, or those practicing law or real estate transactions. It allows users to fill in information in fields on a document as well as gain viable signatures from clients on-the-fly. The Test Running a test on an iPad shows that this is […]

Filed Under: Business, Digital Factics Blog, General, Mobile, Mobile & Technology, Sales & eCommerce Tagged With: Basil C. Puglisi, Chief executive officer, Digital Brand Marketing Education, Executive director, Fortune 500, Hedge fund, ipad, Puglisi Consulting Group

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