Valentine’s means last-minute hunts for gifts. Bland emails get deleted, missing easy sales.
What it is: A quick holiday email with a deal to grab opens and clicks.
How it works: Grab a template from Constant Contact, add emoji or name in subject. Keep short with one offer like 10% off, end with shop now button. Test on phone for half the opens.
What to do this week:
• Collect 5 recent customer emails.
• Send test offer with promo code.
Why it matters: Constant Contact shows holiday emails get 15% higher opens. They drive buys, building loyalty and repeat sales.
Goal: 2 new sales from email this month.
For more:
Constant Contact (2023) Holiday stats https://www.constantcontact.com/blog/holiday-email-stats; Klaviyo (2023) Email benchmarks https://www.klaviyo.com/blog/holiday-email-benchmarks; Omnisend (2023) Marketing guide https://www.omnisend.com/blog/holiday-email-marketing/
About the Barstool Blog
The Barstool Blog is built for small business owners who want quick advice without the jargon. I break things down into what it is how it works what you can do this week and why it matters. For deeper dives check out my #AIgenerated blogs on SEO Social Media and Workflow including ecommerce and CRM. For industry leaders my #AIassisted blog shares a monthly look into business marketing digital strategies content events and AI.
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