Digital Brand Marketing is about taking traditional concepts and rethinking how those practices can be streamlined and transformed into digital practices. I have repeatedly published on how so many businesses have taken the extreme approach to digital and social marketing. This has resulted in lost opportunities and negative impact on their brand. If you do […]
Is Google Plus (G+) the key in the transition to Web 3.0
A Google account has become the most powerful tool that any entrepreneur or small business owner could ever hope for. While Google’s general public brand has been tied to Search, Google has been building a monopoly that can and will change the shape of business, politics, and education forever. In fact, Google is Web 3.0! […]
Google Plus: A short Intro to G+
Vic Gundotra of Google explained that, connection is a “basic human need”. The current online choices in social media did not have enough diversity inside each individual social tool. Who should be worried about Google+: GoToMeeting Flikr Skype Facebook Microsoft EVERYONE! Bradley Horowitz, VP Products helped build Google+ explained in an interview for Twit: Google+ […]
New Facebook Features
Facebook seems to be well intent on stepping up their game in the world of social networking. Whether a knee-jerk reaction to Google +, or a long planned idea, following a recent press conference at their headquarters, Facebook launched their newest options for their users. Skype One of the newest features includes Skype powered video […]
Twitter Tools You May Not Be Able to Live Without
There are so many options these days when it comes to Twitter tools that users on Windows systems can implement to help them schedule tweets, manage followers, or aggregate relevant content. However, as with many things, options for Mac OS X may not be as easily found. This tool supplies users with a simple, clean […]
LinkedIn: Updates on Ads & LinkedIn Today
LinkedIn is a free, business and social network which was built on the idea that personal recommendations in today’s global village is was people really need. Hence, they created a way for people to connect on a professional level, and create a circle of acquaintances, or Connections as they are called. Somewhere, in the people […]
Klout Influence in the Music Industry with Spotify
Spotify, an award winning online music service that stormed Europe is now available to users in the United States. Partnering with Klout, a form of social media influence measurement, Spotify has offered limited invitations to their new US services. Although the Spotify invites are rare, they are being extended to Klout users who have shown […]
Three Easy Ways to Turn Twitter Blurbs into Cash
You don’t have to be Shaquille O’Neal or Kim Kardashian to make money on Twitter. You may need their celebrity status to make $10k per Tweet, but turning your Twitter account into its own minor source of funding is quite possible for even the most obscure Tweeters around. SponsoredTweets On SponsoredTweets users can sign up […]
Twitter: Business & Brands Now Trending
Twitter is becoming part of our lives whether we are active users or not. Twitter has found itself as the exclusive information tool, scooping Osama Bin Laden Death and now the latest in business and brands. There are so many uses to this short burst of 140 characters, and new ones are being discovered every day. We cannot […]
Lujure: A Fundamental Shift in Facebook Marketing for Small Business
Lujure’s Assembly Line represents the most profound shift in advertising and marketing that one hopes to continue to see in social media. The power of Facebook cannot be ignored; it represents a marketing tool that has changed the way that we do business and is the pinnacle representation of web 2.0. It is with great […]