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Basil C. Puglisi

Digital Strategy, Content, and AI Since 2009

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Visibility

Tumblr Becomes More Sociable with Launch of the New Share Button

May 18, 2011 by Basil Puglisi Leave a Comment

The publishing platform known as Tumblr has officially joined the social networking class of tools alongside more popular Facebook and Twitter options. While the Tumblr button is very similar to other bookmarking buttons offered by a large variety of services, it does offer a significantly more advanced options for the display posted. Customized Tumblr Display […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: advertising, analytics, blog, blogger, brand, internet marketing, Marketing, PR, Visibility, Visibility Marketing

The PR State of Facebook

May 17, 2011 by Basil Puglisi Leave a Comment

In a few days in Silicon Valley there were some rather unusual ideas, stories, and news articles, pitched that insinuated that Google was invading their users’ privacy. PR agency Burson-Marsteller, even offered to assist a highly influential blogger write an Anti-Google op-ed, promising him it would be posted in places like The Huffington Post or […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Media Topics, Traditional Marketing Tagged With: advertising, blog, blogger, brand, facebook, google, PR, Press Releases, Social Brand, Social Media, Visibility

Google: Social, Cloud and more

May 16, 2011 by Basil Puglisi Leave a Comment

It seems these days the biggest players in the computer world are raging wars against each other. And this war has the potential of changing the computing world as we know it. Google wants a share in social media platform and working very hard to create a model that will work. They’ve tried it unsuccessfully […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: advertising, brand, cloud computing, google, google tablet, Marketing, Social Brand, Visibility

Skype: The Platform that Microsoft Just Bought

May 13, 2011 by Basil Puglisi Leave a Comment

An announcement on May 10th that Microsoft had bought Skype was obviously colossal business news, however, most users seem more concerned with how the eight and a half billion dollar deal will impact their user experiences. Skype in 2010 In the past year, Skype has seemingly remained focus on providing a positive user-experience for their […]

Filed Under: Branding & Marketing, Conferences & Education, Digital Factics Blog, Mobile & Technology Tagged With: advertising, communication, microsoft, mobile, skype, video, Visibility

TweetStats Real-Time Twitter Statistics

May 12, 2011 by Basil Puglisi Leave a Comment

There seems to be an entire industry devoted to creating Twitter tools. Some are highly effective and worth the few moments it may take to register or login to their respective systems. Others tend to make a quick debut, likely via Twitter or another social media, and then quickly fade into the background as a […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Brand Visibility, Social Media Topics Tagged With: analytics, brand, internet marketing, Marketing, Social Brand, Social Media, tools, twitter, Visibility, Visibility Marketing

Main Stream Social Media: Foursquare, Twitter and the NYC Mayor

May 11, 2011 by Basil Puglisi Leave a Comment

If you needed proof to how much social media is becoming the mainstream media, here’s a little tale: Mayor Bloomberg, of New York City, made April 16 the official “Foursquare Day” in the city of New York. Foursquare.com, a location based application that offers its subscribers the ability to “check in” through their smartphones and […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Media Topics Tagged With: advertising, blog, brand, FourSquare, internet marketing, local, Marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

Mobile Advertising is Expected to Reach 5B in 2015

May 10, 2011 by Basil Puglisi Leave a Comment

Whether you are aware of it or not, the iPad and its clones have created a revolution. They are changing the using habits of computer users. Tablets are expected to outsell desktop computers as soon as the end of this year. Coupled with the rapid rise of smartphone sales, it can potentially result in millions […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Mobile & Technology Tagged With: advertising, brand, internet marketing, Marketing, mobile, mobile ad, PR, Social Brand, Visibility, Visibility Marketing

How Online Customer Preferences and Feedback Has Changed

May 9, 2011 by Basil Puglisi Leave a Comment

It has only been a couple of years since integrated log-ins began to creep into our everyday tasks online. Although it began on a smaller scale, such as the 2008 integration of Yahoo and Google ID’s with Zoho, from this small test in integration preferences, an entirely new beast grew. Logging in via third party […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Media Topics Tagged With: brand, Business Consulting, facebook, google, internet marketing, PR, Social Brand, Social Media, Visibility, Visibility Marketing

Small Business Solutions: YellowBot

May 6, 2011 by Basil Puglisi Leave a Comment

YellowBot.com, a company formed in 2006 by Erron Silverstein out of Burbank, CA., aims to connect local businesses with local shoppers. It is a form of free advertisement businesses might want to look into. Not only can potential customers find businesses in their area, they can read customers’ feedbacks and experiences. It is a peer […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, Social Media Topics Tagged With: brand, google, internet marketing, listings, local, Marketing, Visibility, Visibility Marketing

Small Business Solutions: Sponsored Reviews

May 5, 2011 by Basil Puglisi Leave a Comment

Statistic shows that the first page on Google search results brings about 40% click through rate. The sponsored links bring about 50% of the remaining clicks. It is said that most people will change their keyword search rather than go to the second page of the search results. So, it is very important to try […]

Filed Under: Branding & Marketing, Conferences & Education, Digital & Internet Marketing, Digital Factics Blog, SEO Search Engine Optimization, Social Media Topics Tagged With: advertising, blog, blogger, brand, internet marketing, Marketing, PR, reviews, SEO, Social Brand, Social Media, Visibility, Visibility Marketing

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